Conrad Direct

HEALTHY DIRECTIONS FOOD & NUTRITION

 

 

quantity:

192,153

   Total Universe

$150/M

128,395

   12-Month Buyers

+    5/M

110,341

     6-Month Buyers

+  10/M

94,564

     3-Month Buyers

+  15/M

 

   Non Competitive

$125/M

 

   Fundraisers and Non-Profits

$  85/M

description:

Selects at + $10/M

 

                                 175,278        Healthy Food

                                   80,455        Cooking / Kitchen

 

Profile:

The Food Product Buyer list is a growing universe of buyers who purchase a variety of healthy food, snack, and beverage products from Healthy Directions.  These include:  salmon, tuna, pasta, soup, protein bars, specialty sugar, spices, sauces, oils, nuts, seeds, trail mix, fruit spreads, green tea, non-caffeinated coffee, meal replacement drinks, etc.  Many also buy items needed to prepare or cook healthy foods; i.e., mixers, juicers, crock pots, and cookbooks.  They are 100% Direct Mail Sold, paid cash with order.

Food Product Buyers are affluent, self-directed, health conscious individuals.  They respond to solo product, catalog, insert and continuity offers for health newsletters, vitamins, and a variety of other merchandise items.  They believe in, and invest their resources in the pursuit of a healthy lifestyle, spending on average $99 per order.

 

recommended usage:
  • Food & Diet Offers

  • Health Products

  • Cookbooks

  • Self-Improvement

  • Catalog Buyers

  • Fitness / Exercise

  • Mind-Body Offers

  • Merchandise Catalogs

policies / restrictions:

Minimum: 5,000

Complete sample and list rental agreement required. 

Reciprocal rental may be required.

Mailers may omit prior 6 months of usage.

No telemarketing offers.

Standard commission to recognized brokers.

85% net on orders of 50M or more with $10/M running charge.  Computer verification must accompany payment.

     material:

     4 Up PS Label   9.00/M
     Mag Tape 25.00 Flat
     3480 18 Cart 25.00 Flat
     Diskette 25.00 Flat
     FTP 50.00 Flat
     Email 75.00 Flat

     selects:

     Age     10.00/M
     Income 10.00/M
     Lifestyle 15.00/M
     Multis  10.00/M
     Keying    1.50/M
     State   5.00/M
     SCF         5.00/M
     Zip   5.00/M
     Sex   5.00/M
     sex:  

      37% Male

      50% Female

     source:  

     100% Direct Mail Sold - Paid Cash with Order

     unit:

     $99.00

     names thru:

updated:

    December 2006

April, 2007
     other related conrad managed lists:
     list management contact:

     Jenifer Gluckman

     (201) 567-3200

     jgluckman@conraddirect.com

0-12 MONTH CONTINUATION MAILERS

CENTER SCIENCE PUBLIC INTEREST
DALBEY PUBLISHING
HEALTH ALERT
RED COOPER / HARRY'S ORCHARD
RODALE PRESS
VITA MIX